Marketing Automation

Streamline routine marketing tasks and workflows.

Marketing Automation dashboard in pest control software

Marketing & Lead Generation
In One Place

Automate and optimize common and repetitive marketing tasks and workflows including email marketing and drip campaigns. Nurture, engage and provide meaningful content to prospects and customers, driving new sales to closure.

Engage at Every Step of the Buyer’s Journey

Manage and measure effective email marketing campaigns that generate new business and strengthen your relationships with existing customers.

Design and Execute Sophisticated Email Campaigns

  • Create compelling email templates for newsletters, offers, specials, promotions and more, and use them across multiple campaigns
  • Schedule campaigns for specific days of the week and time of day
  • Manage multiple email lists
Email campaign dashboard for pest control
KPI dashboard for pest control companies

Measure and Optimize Marketing Campaigns Using Key Metrics

  • Compare and rank your marketing campaigns using key performance metrics like cost per lead and ROI
  • Track key delivery metrics including open, click and bounce rates
  • Measure key campaign performance metrics including leads and sales generated

Drip Marketing Campaigns

Drip campaigns in pest control software
  • Automate drip campaigns to nurture undecided prospects
  • Automatically assign new leads to marketing drip campaigns
  • Assign canceled customers to nurture drips to stay top of mind in case they change their mind
  • Proactively market complementary services you'd like to cross-sell to existing customers
  • Generate a steady flow of useful information and offers to remain top of mind with prospects
  • Terminate campaigns for any prospect who opts out of your email process

Growing Your Business With Marketing Automation

Download whitepapers, e-books, and other resources to increase the efficiency of your cleaning business.

Tips For Building A Successful Email Campaign

Improve your pest control business with guides, strategies, and tips from WorkWave.